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My RWA14 Conference Round-up
What’s it like to attend a conference with 2500 other writers? I can only speak from my experience with the Romance Writers of America National conferences:
Exhilarating, educational and exhausting.
Though a week has passed since the latest—the 34th—held in San Antonio, my head is still reeling with new ideas. Most writers leave very inspired to implement learned skills and techniques. Because I followed the conference with visiting relatives, I’ve experienced more of a reflective period. I’ve caught up on sleep and listened to additional recorded workshops—ones I couldn’t get to because so many are offered—and thought about what I heard, rather than diving into writing again.
When I first joined RWA, I attended craft workshops to improve my writing, and career sessions to learn about the publishing business. Over the last three years, workshops targeted at self-publishing have increased. This summer, many well-known names in independent publishing presented, appeared on panels, or offered question and answer sessions: Bella Andre, Barbara Freethy, Marie Force. Hugh Howey was in attendance. (I’m going to be very embarrassed if he presented and I missed it!) Three authors, Eliza Knight, Angie Fox and Deanna Chase, presented ‘How to Quietly Make Six Figures in Indie Publishing’ to a mid-sized room packed with women in business casual sitting in every seat and on the floor.
I wish I had taken photos of the audiences. Romance writers, including more men than in previous years, are re-thinking their roles in book publishing.
Industry-focused presentations included: ‘What Good is an Agent?’, ‘Is There a Case for Traditional Publishers and Agents?’, ‘Indie Success with No Publishing History’ and ‘The Hybrid Author.’ iBooks, Amazon, Kobo, CreateSpace, ACX and Audible held open houses.
I can’t even begin to list the workshops on social media and marketing. I took advantage of sessions such as how to vet an independent editor, formatting, developing your brand, and cover design.
I talked and questioned and listened. In every venue—especially the bar—an excited buzz about publishing strategies lurked. Not just getting an agent, or submitting to an editor, hoping a story would be picked. But how to manage your work in the clouds of digital press.
It’s a growing publishing world out there, writers. And the instruction book is open!
Pitching Tips
Not the baseball kind, though it is the season. For romance writers, it’s manuscript pitching season, too. The Romance Writers of America National Conference begins this Wednesday in Atlanta, meaning hundreds of aspiring romance authors are gearing up to present their manuscript, either formally at an appointment, or casually somewhere–anywhere–an agent or editor might be found. Pitching your book, a which every writer must do, either through a written query letter or in person, is a bit stressful, so it’s best to have a sentence or two prepared in advance. (Preparing this logline, by the way, is another whole topic!)
Of course, nothing beats practicing to alleviate nervousness. You can say your pitch out loud to your mirror, to a friend or loved one, or if you are really brave, to a stranger. At a recent workshop I co-presented, we took the practice one step further. For our Maryland Romance Writers meeting, Laura Welling and I recruited seasoned pitchers to act as editors and agents.
Our aspiring authors look rather happy for what could be a stressful event–and you could, too! Here are our tips for the actual event:
– Introduce yourself, and shake hands if you like to do that. Thank the agent or editor for taking time for pitches.
– Sit down.
– Do not be alarmed if the agent or editor is still taking notes form the last pitch. They have no break between.
– Because you’ve done your research, tell the agent, ‘I chose to pitch to you because____ (you represent____, your blog gave ___info, I know you work closely on ____and I think that is a great attribute in an agent.) Make it short.
– Tell the person what kind of book you are pitching, and how long it is. This is a good way to get past your nerves. “Today, I am here to tell you about COWBOY UP. It’s a contemporary western romance, and is around 95,000 words.”
– Then go into your pitch. Give them your one to three sentences, perhaps starting with your high concept or logline if that’s a good lead-in.
-After you’ve given your intro statement and 3-sentence pitch, stop and smile at the agent/editor. Ask: Do you have further questions? The agent is usually does by this time and this makes the pitch more of a conversation.
-Prepare for those follow up questions! Some are obvious: more about your hero and heroine, the conflict, the black moment, what keeps the romance apart, what cinches it.
-If the agent/editor requests immediately, you do not need to add more. Get the instructions for how to submit, and ask any questions you need to.
-In case time allows, have a conversation starter in your pocket for this particular professional.
It’s ok to end early! When you’re done, go and relax a bit!
Good luck to the writers pitching at the 2013 RWA National Conference!